The app’s algorithm is so powerful that ordinary TikTok users can’t get their favorite videos into the record books. Homegrown viral campaigns like the egg that took over Instagram are a thing of the past.
Most Recent Articles
28 Best Early Amazon Prime Day Deals On Gear We've Tested (October 2024)
Amazon’s Prime Big Deal Days starts tomorrow, but we’ve already spotted the best Prime Day deals on products we’ve tested and loved.
Husqvarna 410XE Nera Mower Review: Wonderful, Unaffordable
This robot mower let me lollygag all summer and I don’t want to say goodbye.
The Best Pixel 9 Cases, Tested and Reviewed (2024)
Whether you went big with the Pixel 9 Pro XL or even bigger with the Pixel 9 Pro Fold, we’ve got a selection of cases, including MagSafe, to kit out your new Android phone.
Rarebird Px Coffee Review: Alertness Without the Jitters
The first paraxanthine-infused coffee succeeds at providing alertness without caffeine’s side effects.
Where Have All the Chief Metaverse Officers Gone?
The captains of industry that were going to pilot us through new virtual worlds are still around. They're just going by a new name.
The Race to Block OpenAI’s Scraping Bots Is Slowing Down
OpenAI’s spree of licensing agreements is paying off already—at least in terms of getting publishers to lower their guard.
To Be a Good Pregnancy Surrogate, It Helps to Be a Dominatrix First
One woman spills the beans about giving birth to rich people's children. “They were offering Scrooge McDuck buckets of money.”
This Homemade AI Drone Software Finds People When Search and Rescue Teams Can’t
British Mountain Rescue workers have developed an automated drone system that can scour a landscape far quicker and more thoroughly than human eyes.
Best Binoculars (2024): Nikon, Celestron, Swarovski, Zeiss
Whether for bird-watching or baseball-spotting, we break down prices and specs to find the best pair for you.
Best Galaxy S24 Cases (2024): Screen Protectors, Chargers, More
Protect your new Galaxy smartphone with our favorite cases, screen protectors, and more.
The Best Electric Toothbrushes, Tested and Reviewed (2024)
These rechargeable and battery-powered models put better oral hygiene within easy reach.
A Side Sleeper Tests and Reviews Popular Body Pillows (2024)
From the classic body pillow to unique shapes for optimal limb support, we tested a wide range of body pillows designed for side sleepers.
McLaren’s $2.6M W1 Supercar Wouldn’t Seem Out of Place in Formula 1
The new hyper hybrid hits 1,258 bhp, is limited to 217 mph, has DRS and an airbrake, and can come to a halt from 124 mph in just 100 meters. Yet none of this is the car’s real party piece.
Bose Reinvented Itself Just in Time. Now Comes the Tricky Part
The audio brand might be ticking close to retirement age, but the innovators behind this private company have plenty more tricks up their sleeves, says CEO Lila Snyder.
‘Groups’ Underpin Modern Math. Here’s How They Work
What do the integers have in common with the symmetries of a triangle? In the 19th century, mathematicians invented groups as an answer to this question.
Elon Musk Spoke at a Trump Rally, Referenced 'Dark MAGA,' and Urged Supporters to Vote
“Get everyone you know, and everyone you don't know, drag them to register to vote,” said Elon Musk at a rally in Butler, Pennsylvania. “If they don’t, this will be the last election. That’s my...
These 5 Automatic Cat Feeders Were the Best We Tested
We tested some of the most popular automatic dry and wet food pet feeders to see which ones are worth the money.
Stealthy Malware Has Infected Thousands of Linux Systems for Years
Perfctl malware is hard to detect, persists after reboots, and can perform a breadth of malicious activities.
The Best Tested Apple 3-in-1 Wireless Chargers (2024)
Keep your iPhone, Apple Watch, and AirPods topped up with these WIRED-tested docking systems.
The Best iPhone 16 Cases, Tested and Reviewed (2024)
I’ve tested more than 70 cases for Apple’s iPhone 16 range. These are the best cases, along with a few MagSafe accessories.